Hive and your cookies

Your trust, privacy and data are important to us and we are committed to being transparent about our data practices and how we use and protect your data.

This notice provides more detail about the cookies and tracking technologies we use and should be read in conjunction with the information in our cookie preference centre where you can adjust your cookie settings.

There is also information on how to contact Centrica’s privacy team.

Types of cookies and tracking technologies

Strictly Necessary

Who sets the cookie What is done with the information
Hive Maintain your session across pages, and user preferences
AWIN Determine whether you are due a cashback or reward, pay affiliates for sales if you came through an affiliate site.

Performance cookies

Who sets the cookie What is done with the information
Google We use Google to provide statistical counting of users, paths, pages visited and so on. We use information such as your IP address, browser type, unique identifiers, and product holding information, stored in cookies on your device to record how you interact with our website. We do this to understand how our customers use our site, how we can design it to serve them better, and where our customers come from, including marketing campaigns, all of which are crucial in providing a better service for our customers.
Adobe We use Adobe to provide statistical counting of users, paths, pages visited and so on. We use information such as your IP address, browser type, unique identifiers, and product holding information, stored in cookies on your device to record how you interact with our website. We do this to understand how our customers use our site, how we can design it to serve them better, and where our customers come from, including marketing campaigns, all of which are crucial in providing a better service for our customers. We also use Adobe Test and Target to help measure the performance of different versions of web pages.
Response tap We link website visitor behaviour to telephone calls made to us as the result of a visit, in order to understand the effectiveness of the website in encouraging calls from customers.
Inspectlet Inspectlet analyse the user behaviour of visitors to this website and provide research information designed to improve the customer experience.
Wingify The tool (Visual Website optimiser) helps site owners measure the performance of different versions of web pages.
AppDynamics We use AppDynamics to understand if there are errors or load issues in our website or app so we can identify and fix any issues as quickly as possible. It does not capture any information about you other than IP address.
SurveyMonkey Third party cookies associated with this domain are usually related to survey and questionnaire functionality in a website.
Decibel insights We use Decibel to see how you interact with pages on our website. Decibel records how you use our site, including which buttons you click, how long you spend entering text, and the like, so we can see how customers actually use the site. It does not capture any information about who you are, or the detail of what you are doing on the website.
Crazyegg CrazyEgg is a service that is used for website analysis and A/B testing.

Functional cookies

Who sets the cookie What is done with the information
Qryz Qryz provides a survey tool allowing us to elicit responses from our customers to questions we want to ask.
Mediacom MediaCom is our advertising agency who conduct ad campaigns on our behalf.
New Relic New Relic provides a platform for monitoring the performance of web and mobile applications.
Flashtalking Flashtalking enables advertisers and their agencies to create, activate, and measure data-driven advertising across digital channels and formats.

Targeting cookies

Who sets the cookie What is done with the information
Infinity tracking Infinity Tracking Ltd provide visitor phone call tracking to optimise targeted marketing and link inbound calls to marketing activity.
Google Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customers’ adverts appear.
Quantcast Quantcast is a digital advertising company. They provide website rankings, and the data they collect is also used for audience segmentation and targeted advertising.
Facebook We allow Facebook to place cookies on web browsers. When a Hive user goes to Facebook, Facebook can then serve them targeted, personalised advertising from Hive. It also delivers behaviourally targeted advertising on other websites, similar to most dedicated online marketing companies.
Youtube YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.
The TradeDesk The Tradedesk is an online advertising marketplace.
Tapad Tapad provides technology to track users across devices to enhance targeting capabilities.
LinkedIn LinkedIn's marketing services enable website owners to gain insight into the types of users on their site based on LinkedIn profile data, to improve targeting of advertising.
Flashtalking Flashtalking facilitates the management, delivery and measuring of all forms of digital advertising across desktop, tablet and mobile
AddThis AddThis provides web widgets that site owners embed into their pages or other content, to enable visitors to create and share links to the content across social networks. They also make use of the data collected to provide advertisers and marketers with profile information for targeted, behavioural advertising.
Twitter Twitter collects data through a range of plug-ins and integrations that is primarily used for ad tracking and targeting.
AppNexus AppNexus provides a range of online advertising technology and services.
Pardot Pardot is a marketing automation platform which provides lead generation services to businesses.
Yahoo Allows targeting and personalization on the yahoo ad network
Everesttech A third-party cookie that stores user engagements with ads
Microsoft Bing Similar to how we work with Google we send data to Bing to determine what ads should be shown that may be relevant to the end user perusing the site.
Amazon These are linked to Amazon’s affiliate marketing programme.
Exelate Exelate is used for audio tracking and uses listener a ID to match online radio listeners to site conversion
Pinterest We work with Pinterest to make our Pinterest ads more effective by being able to retarget those that have already visited our website and create lookalike audiences.

You can contact Centrica’s data protection officer by writing to:

The Data Protection Officer,
Centrica Plc,
Millstream,
Maidenhead Road,
Windsor, Berkshire, SL4 5GD.

You can also contact our data protection officer at privacy@centrica.com.

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